Image by juhansonin via FlickrI had one of those "down the rabbit hole" moments this evening. I went online to buy the ebook edition of Jocelynn Drake's Dawnbreaker (I'm enjoying her Dark Days urban fantasy series, check it out). Anyway, I saw the mass market paperback in the store today, retailing for $7.99. I went to buy the ebook edition, and it was retailing for $14.99.
I absolutely, positively do not understand why a publisher thinks I'm going to pay twice as much for a digital edition that costs less to produce, and lacks color cover art, as well as having limited portability--I can only read it on my ereader, not save it for 20 years on my bookshelf or loan it to a friend. For me, the whole idea of ebooks is that they should cost less to encourage the use of ereaders and save wear and tear on the environment.
This isn't the first time I've seen this happen. There's a discussion going on right now at Smart Bitches, Trashy Books about this issue involving another mass market paperbook that costs twice as much in ebook.
If someone has an explanation, I'd like to hear it.